Liberty Engineering presented as Primary Sponsor for 2011

Indianapolis, Indiana - January 29th
Belardi Auto Racing is pleased to announce that Liberty Engineering will be a primary sponsor for the team beginning in the 2011 season. As a provider of turn-key engineering solutions primarily for the food manufacturing industry, Liberty Engineering is focusing on the assets of the proverbial promotional vehicle that Belardi Auto Racing has to offer.



Certainly the brand attributes of INDYCAR’s Firestone Indy Lights align well with our mission here at Liberty Engineering. Innovation, technology and speed are all key components to our success in providing service to the biggest names in the food industry,” said John Akelaitis, Liberty Engineering General Manager. “But beyond branding, it’s truly the business-to-business opportunity offered by the team in the motorsports environment. The ability to allow our customers to leverage the many tools of motorsports marketing, i.e. trackside sampling and interaction with customers, hospitality for entertaining, and utilizing showcars at tradeshows and retail locations, are tremendous resources to be able to pass on to our customers.

Anders Krohn is thrilled to have Liberty Engineering on the team for 2011. "Having Liberty Engineering onboard for 2011 is fantastic for everyone involved at Belardi Auto Racing. The marketing department has been working flat out since the inception of the team, and it's great to see results this quickly. This is certainly a good start to the year!" Ended Krohn.

For more information on Liberty Engineering, please visit www.libertyengineering.com

 


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